What to do when someone asks to guest blog

Marketing blogs often suggest guest blogging on other people’s websites or having guest bloggers on your own site. Guest blogging can be beneficial for a number of reasons. Blogging on someone else’s site can give you credibility as well as a link back to your own site, which helps with SEO. Having guest bloggers on…

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High Bounce Rate in Google Analytics

I used to tell all my clients that if you have a high bounce rate in Google Analytics, there is a good chance there are issues with your site: broken pages, broken links, no call to action, or no visual appeal. That all changed this year. Starting in January, all my clients’ bounce rates doubled.…

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A Few Quick Tips for SEO

I get asked about SEO a lot. It can be very intimidating to the small business owner, but there are some things that can be done that are simple and inexpensive. Don’t be intimidated. You won’t break anything if you do it wrong. You can always try again. Focus on the basics which are actually…

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Reach Your Audience and Stay Top of Mind In Person and Online

2014 Marketing Workshop Friday, January 17th, 2:00pm – 5:00pm   Kendra Arnold of KLA Concepts presents: Search Engine Optimization What is SEO and how can it Help Your Business?  How do you increase your search engine rankings? What to Know About Google  Linking and Backlinks Meta Keywords and Descriptions How do you use them to optimize your…

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Search Engine Optimization Scams

Good search engine optimization(SEO) is something that everyone with a website strives. Google is always changing the rules which makes it even harder to get a grip on it. SEO can be something of a mystery and that is why it is so easy to become scammed by some company making promises to get you…

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